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Foresight Research Subscription
Breadth of Coverage
Recognizing that future opportunities and threats will most likely come from outside one’s immediate industry/category, we look broadly at changes in consumer life and technology.
Our research is written to be scannable and easily digestible by busy professionals. We synthesize dozens of sources but go far beyond the surface analysis offered by many trend-spotting and cool-hunting services.
Longer Time Horizon
We look out 5, 10, and occasionally even 25 years, but always “walk back to today” to provide actionable implications in every analysis so you can make more effective decisions today.
Custom Foresight Services
Custom Research Briefs
Take advantage of the opportunity to gain a deeper perspective on any topic or issue about the future. Identifies the drivers behind the trend, potential futures, risks, opportunities, and business implications.
"Top Trends" Studies
Organizations need to separate the signal from the noise. Through a collaborative process, Future in Focus helps clients identify, understand, and prioritize the trends with the greatest potential for impact to brand, category, consumer segment, or industry.
"Future of..." Studies
These studies explore the future of an industry, category, consumer segments, or key technology. Clients gain a clear understanding of the most probable trajectories for the future, possible wildcard alternatives, and key opportunities and implications for their organization. They are then positioned to move from foresight… to insight… to action.
See what we published 8+ years ago
Global Lifestyles Briefs | August 2011The Connected Family
The modern American family is increasingly reliant on technology for internal communication, coordination, entertainment, and household management. As digital devices, applications, and media multiply...
Technology Foresight Briefs | Sept 2011Facial Recognition
The potential for personalized advertising and promotions using facial recognition are enormous. Next-generation in-store displays could autonomously recognize a viewer’s age, ethnicity, and gender, allowing...
Technology Foresight Briefs | Oct 2012Cloud Robotics
Distributing the “brains” for robots to the cloud will reduce onboard processing requirements, and thus the cost of robotic systems. It should also increase functionality as general-purpose robots will easily upgrade skills.
What they are saying
The insights that Future in Focus provides to me and my team are invaluable, both the Global Lifestyles & Technology Foresight reports delve into areas of great interest to any company dealing with product development.